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INFLUENCERS

A short documentary exploring how trends start in music, fashion and entertainment by R+I Creative, based in Paris. The take away for emerging fashion brands and designers, be authentic.

Scoring those magazine photos of celebrities wearing or carrying your designs will only take you so far, it’s been done, a lot. Instead, innovate a style inspired by your unique culture and start a trend.

Don't be the product, buy the product!

Schweinderl